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A Small Business Guide to Marketing on a Budget

  • The importance of defining your goals and your success metrics first
  • How to match your goals to specific marketing metrics and marketing strategies
  • How to tailor your message to your ideal audience based on your uniqueness
  • Guidelines and strategies for allocating budget based on your years in business and your top goals 
  • Why it’s important to adjust your marketing based on what you learn from your results

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